Dealer Websites. Different. Better.

Get found. Get shoppers. Get leads.

A modern car dealer website — ranks on Google, cited by AI, loads fast, meets accessibility law. Month to month, no "extra" fees.

Get in touch See a demo site
WCAG 2.1 AA Core Web Vitals green No termed lock-in

Design lines

Starting points.

Pick one to preview a homepage in that style. Every element on it — palette, type, layout, sections — gets customized to your dealership before launch.

Editorial design line preview See Editorial live
Overbuilt design line preview See Overbuilt live
Superstore design line preview See Superstore live
Studio design line preview
▲ your logo ▼ your headline, your voice ▼ your hero image or video ▲ your palette, everywhere ▲ your layout, your rhythm, your rules CUSTOM
Flux design line preview See Flux live
Vector design line preview See Vector live
See all design lines in detail →

Where dealer websites go today

Two ways to lose. One way that works.

Franchise platforms are expensive and locked. Marketplace-tied builders are cheap but your inventory lives on their real estate. Zoomshop is the third option — a modern month-to-month website subscription on your own domain, honestly priced. Completely customizable.

  Franchise Service Marketplace Service Zoomshop
Contract Long-term lock-in Monthly, on their site Monthly subscription
Where visits land Your slow subdomain Their marketplace Your domain
SEO you build Generic, thin Theirs, not yours Local + AI, yours
Design Same as thousands Same CFS template Choose your look
Speed Bloated, slow OK-ish Fast — CWV green
Accessibility Overlay widget Not your problem? Real WCAG 2.1 AA
Leads Fingers crossed Through their pipe Direct, attributed
Monthly price $$$$ $ + your data Flat, honest, all-in
If you cancel Site stays with vendor Leave with nothing Keep domain, data, SEO

The marketplace trade-off

"Free" dealer sites aren’t free.

A marketplace-tied builder will "give" you a website for $99 a month. Here’s what you actually trade for that price:

  • Your inventory lives on their domain — every shopper visit builds their SEO, not yours
  • Your listings compete with every other dealer on the same platform, all the time
  • Shoppers see the marketplace first — the platform owns the intent data, not you
  • Your "website" is a placeholder that funnels back to the marketplace
  • When you leave, you leave with nothing: no domain equity, no traffic, no rankings, no list
  • The economics work for the marketplace — not for the dealership
Your inventory on a marketplace carsforsale.com/dealer/…
1 / 30 Your listings competing with 29 others on the same platform
$0 Domain equity that stays yours when you leave

With Zoomshop, everything you build stays on your domain.

SEO on your URL. Leads into your CRM. Customer data you export any time. Cancel and none of it disappears with the vendor.

What it does

Every part built for the way people shop now.

Real, shipped capabilities — not slideware. Grouped here by the outcome they drive, not the module names.

Local + AI landing pages

Auto-generated pages for every "used {make} in {city}" search shoppers make — and answer pages that AI assistants cite as the source.

Get found

Auto feed sync

Your inventory stays current across every rooftop. Sold cars disappear, price changes propagate, bad feeds never wipe a store.

Inventory

Shopping that closes

Rich VDPs with upfront pricing, monthly payment estimator, compare, and save. Bring your finance, pre-qual, and trade-in vendors — we integrate them cleanly on every vehicle page.

Convert

CRM-agnostic delivery

ADF/XML to DriveCentric and anywhere else, with correct source attribution and a delivery monitor so leads never silently vanish.

Capture leads

Real WCAG 2.1 AA

Genuine accessibility built into the code — not an overlay widget. Reduce ADA-lawsuit exposure the real way.

Stay compliant

Meta catalog feed

Your live inventory becomes always-current Facebook & Instagram vehicle ads. Dynamic, no manual creative refresh.

Advertise

The moat

Own the searches your competitors ignore.

Every city + make + body-type + price combo is a search someone is making right now. Zoomshop auto-generates a real, indexed, inventory-backed page for each one — and pairs it with an answer that ChatGPT and Perplexity will cite as the source.

  • Local landing pages: Used {make} {model} in {city}
  • Answer pages: Best used SUVs under $30k in {city}
  • Full structured data (Vehicle, Offer, Dealer, FAQ, BreadcrumbList)
  • AI-discovery endpoints and llms.txt
  • Inventory-gated — no thin or empty pages, ever
How the moat works →
Auto-generated pages, live in your inventory
/used/suv/modesto-ca/ Indexed
/used/toyota/rav4/stockton-ca/ Indexed
/used/trucks-under-40k/modesto-ca/ Indexed
/answers/best-used-family-suvs-modesto/ Indexed
/used/electric/bay-area/ Indexed
/answers/how-much-is-a-2021-camry-worth/ Indexed

4,847 pages currently generated · zero manual writing

Custom by default

Everything is
customizable.

Everything.

Pick one of our design lines to start. Tell us what to change. Or ask for something completely different and we'll build it from scratch. Nothing on your site is off-limits — hero, layout, palette, type, sections, page types, anything.

Move the CTA above the fold Done
Match our brand palette exactly Done
Add a service-area landing page Done
Use our custom fonts everywhere Done
Ground-up custom design Done
Rebuild a whole page type Done
Tell us what you need →

The lawsuit you don’t want

Overlays don’t stop ADA lawsuits. Real accessibility does.

Auto dealers are one of the most-sued sectors for web accessibility. The overlay widgets your incumbent installed have been sued anyway — multiple times, on the record. Zoomshop builds WCAG 2.1 AA into the code itself, the way the law expects.

Why overlays fail Get a free audit →

Honest pricing

Flat monthly, no per-lead gouging.

One price. Every feature. Every landing page we generate. Every lead delivered. Enterprise hosting, CDN, backups, and updates included. Setup and migration too.

Independent
Single rooftop
$197
/ month · flat
  • Full dealer website platform
  • Feed sync from your provider
  • SEO Local + AI landing pages
  • Rich VDPs, monthly payment, contact + finance forms
  • WCAG 2.1 AA compliance
See what's included
Most groups pick this
Group (2–5)
$597
/ month · flat, all rooftops
  • Everything in Independent
  • Multi-rooftop inventory & routing
  • Per-store lead attribution
  • Per-rooftop landing page tree
  • Per-rooftop reporting
See what's included
Enterprise
6+ stores
Talk
/ to us
  • Everything in Group
  • Dedicated infrastructure
  • Custom design line
  • SSO / SAML
  • Audit logs + compliance package
See what's included

Frequently asked

Answers, without the marketing dance.

What is Zoomshop?
Zoomshop is a website platform for franchise and independent car dealers. It combines a fast dealer website, auto-generated local + AI landing pages, WCAG 2.1 AA accessibility, and CRM-integrated lead delivery — on your own domain, not a marketplace.
How is Zoomshop different from others?
Most others typically require 1–3 year contracts, ship overlay-widget accessibility, and score poorly on Core Web Vitals. Zoomshop is a monthly subscription with real semantic accessibility, green CWV scores, and search + AI landing pages built into the platform.
How is Zoomshop different from marketplace websites?
Marketplace websites put your inventory on their marketplace domain, where you compete with dozens of other dealers and your SEO builds their site, not yours. Zoomshop puts your inventory on your own domain, where your rankings, leads, and customer data are yours.
How much does Zoomshop cost?
Zoomshop starts at $197/month for a single rooftop (Independent tier), $597/month flat for groups of 2–5 rooftops, and custom pricing for enterprise (6+ stores). Setup, hosting, updates, and unlimited leads are included — no per-lead or per-VDP fees.
Does Zoomshop integrate with my CRM?
Yes. Zoomshop delivers leads via ADF/XML to DriveCentric, VinSolutions, eLead, DealerSocket, CDK, ProMax, Reynolds, and any CRM that accepts ADF. HubSpot and Salesforce are supported via REST. Custom webhooks are available for anything else.

Ready to sell more cars with less ad spend?

Get in touch with us and we can go over the next steps.

Contact Us → See a demo site